DEVELOPER SERVICES TEAM

Anne Schwall

Anne has specialized in new construction sales since 2004, providing leadership and sales support to developer clients of various townhome and condo projects in the metro area. With extensive experience, she demonstrates invaluable leadership and industry knowledge while overseeing a project from its conception to completion. Anne has led the developer services division for Atlanta Fine Homes Sotheby's International Realty since 2009 and has successfully managed more than $4 billion in residential listings. Her project experience includes the successful sell outs of the Sovereign, The Aberdeen, Seventh Midtown, Avalon and The Charles.

Anne's on-site sales and management skills were fine-tuned from her experience as Vice President of Novare Realty, the exclusive listing company of Novare Group's condominium developments. While at Novare Realty, Anne led the sales program for all Novare Group's Atlanta developments and managed a team of 20 sales agents who averaged over $200 million in annual sales.

Anne was recognized as a Top 20 Producer by the Atlanta REALTORS® Association in 2006 and 2007 with more than $20 million in sales. In December 2007, she was named Agent of the Month by Broker/Agent Magazine and one of Communities Magazine Top 100 Agents. Anne earned a bachelor's degree from Vanderbilt and a master's degree from Emory University and Georgia State University.

Scott Payne

Scott Payne has more than 20 years of experience in the real estate and homebuilding industry. Prior to aligning with Atlanta Fine Homes Sotheby’s International Realty in 2017, Scott served as the vice president of new home sales at his previous brokerage, national vice president of sales operations for a Fortune 500 builder and Charlotte division president for a major regional builder. His well rounded experience in homebuilding spans beyond sales into operations and land acquisition.

Scott has a proven track record of identifying market opportunities that increase revenue, profitability and market share. As a highly effective communicator with excellent relationship building and leadership skills, even the most discerning clients recognize Scott’s invaluable business acumen. His mission is to provide an exceptional level of customer service and custom-designed marketing solutions through a specialized customer-based approach. By combining his experience with the unmatched global reputation and recognition of the Sotheby’s International Realty® brand, Scott looks forward to positioning the Developer Services division at Atlanta Fine Homes Sotheby’s International Realty as the premier source for new home sales and marketing in the Metro Atlanta area.

Scott earned his Bachelor of Business Administration in real estate from the Terry College of Business at the University of Georgia and is a licensed real estate broker in Georgia and South Carolina.

Ashley Reiss

Specializing in new construction marketing strategy, Ashley plans and executes marketing efforts for the Atlanta Fine Homes Sotheby’s International Realty Developer Services Division. Working closely with the on-site sales teams, project developers and internal marketing teams, she maximizes awareness and sales success via digital and print advertising, event planning, and social media marketing in order to effectively communicate with prospective buyers and the agent community throughout the sales process. She also works closely with developers to maintain yearly budgets, provide market analysis, and ensure sales goals are met and exceeded.

Ashley has been with the Developer Services Division since 2015 and graduated from Oglethorpe University with a bachelor’s degree in English and a minor in communications.